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Canadian Marketing Association: Events, Courses, Jobs CMA.
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Marketing - Wikipedia.
Besides, customers some definitions of marketing highlight marketing's' ability to produce value to shareholders of the firm as well. In this context, marketing can be defined as the" management process that seeks to maximise returns to shareholders by developing relationships with valued customers and creating a competitive advantage.
Marketing - Undergraduate Admissions - Carleton University - Undergraduate Admissions - Carleton University. Marketing - Undergraduate Admissions - Carleton University.
Gain critical thinking, analytical, decision-making and creative skills to effectively manage the development, pricing, promotion and distribution of products and services. Learn how to build and sustain high-value customer relationships in competitive environments. Marketing graduates pursue careers in marketing strategy, sales, advertising, product/brand management, customer relationship management, marketing research, public relations and e-commerce.
Master of Science in Management - Areas of Specialization - Marketing.
Course readings are drawn from marketing and related fields on topics broadly labeled as having to do with marketing and society issues, including public policy and marketing, transformative consumer research, social marketing, macromarketing, and sustainable consumption. Mgmt 945 and Mgmt 948 - Quantitative Models for Marketing QMM I and II: The seminars, QMM-I and QMM-II, are particularly valuable for M.Sc.

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